Datavant
One
↝ VIRTUAL EVENT
↝ BRAND FILM
↝ SHOW GRAPHICS
Context
The Datavant Group was formed through the merger of Ciox Health and Datavant, bringing together two platforms focused on the secure exchange and connection of clinical data.
The online event ONE marked an important moment for the newly formed group, aiming to strengthen the sense of being one company while introducing the new brand design.
Motion Idea
Motion was used as a unifying layer to support the idea of one company and to make the new brand design tangible in a digital event setting.
The visual approach focused on the concept of fusion, expressed through colour-coded elements and a bright, clear colour palette. Motion emphasized clarity, consistency and calm rhythm, reinforcing cohesion without adding visual complexity.
Motion elements designed to support unity and brand clarity.
Execution
We developed a comprehensive motion package for the online event.
The scope included an intro video, lower thirds, text charts and a logo ending - all designed to work together as a consistent motion framework.
Each element followed the same visual and timing principles to ensure a coherent appearance across all event segments.
Impact
The motion package helped establish a shared visual language for the event, supporting the transition into a unified brand presence.
By consistently applying the new brand design in motion, the event communicated clarity and cohesion at a key moment for the organization.
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Brand: Datavant
Client: Brandlive Studios
Creative Direction: Saira Mathew
Production: THIS IS Y
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